Childhood is a magical time…a time of imagination, adventures, curiosity and discovery!

butterfly5all about HEIDI brings style and joy to those first adventurous steps, while protecting their little tootsies.

They are designed for growing feet, being width adjustable and made out of one piece of soft leather they give kids the ability to develop their muscles and flex their feet naturally, creating absolute comfort!


Our new matching ‘mummy and me’ shoes are finally available!!!
Go and check them out…

shop now

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 On the other side of the world the leaves are starting to fall... Amazing pic by @christine_simplybloom  of her and her little cutie in our matching mummy and baby Heidi's   Our latte peep toe Heidi's in front of the loveliest pastel rainbow! ❤️ Summer...hurry up!!!  Yay Weekend!!! We've done a few customised peep toe Heidi's in 'stone grey' what do you think?
 This little ballerina is off to her first ballet lesson in our dusty rose Heidi's  Thanks for the pic @pippiloustylingyou  Summer is just around the corner...make sure you order your Heidi's in time, as they are all custom made and need a 3 week turnaround! ☀️  Cute flat lay from @thelittlerabbitandwren including our lavender Heidi's...and they are on SALE!!!
 Yay Friday...not much longer till the weekend starts!! Shoes and wine are always a good combo  thanks for the pic @bondibalibaby  Flamingo romper paired with our mint Heidi's...the perfect combo beautiful pic by @elles_style  @littlestanfordgram wearing our mint Heidi's!
 Cute little munchkin wearing our plum Heidi's  There are not many left in the bigger sizes...and they are on SALE, so get in quick!  Very cute flat lay from @coopandmillie including our honey Heidi's   @_caralou showing of her limited edition Heidi's in snake print
 Cute flat lay from @thelittlerabbitandwren including our honey Heidi's  Our latte peep toe Heidi's by the pool   FRIDAY! Happy weekend
 @coopandmillie checking out her new kicks... Happy Friday everyone!!!  A rare pic of myself wearing our honey Heidi's while sitting on some old temple steps in Bali! Pic by @dekgus_mujioko  Sunset drinks...put your feet up!

Just wanted to say how happy I am with my mummy peep toe sandals, the leather is beautifully soft, they fit perfectly and I wore them all day today and they were super comfy…can’t wait to buy another pair!

Olivia C.

Your shoes were one of our best baby ‘investments’. They are so beautiful and soft and hard wearing. They also grow with your child. We bought a size 4 and our little girl is still wearing them even though she is a size 6 now. We already have a tiny size one for baby #2 to arrive xx